Eastlan is the new radio ratings currency in Greenville/New Bern/Jacksonville. Click for details.

Tools

Take a closer look at Eastlan's Methodology and Eastlan's Guide to Ratings Bias & Ratings Distortion.

Also, and oldie but goody, the AAAA/RAB Universal Guide to Radio Buying and Selling Terms.

RatingsBiasandRatingsDistortion (pdf)

Eastlan Methodology (pdf)

UniversalRadioBuyingTerms (pdf)

Radius Tips

You can always get help with Radius by contacting Eastlan Support at 800-487-5010. But these help with some of the most frequent questions.

Complete. Unbiased. Eastlan.